Running a business online should be simple. But somewhere along the way, it turned into a full-time performance. Post every day. Chase engagement. Build a personal brand empire before you’re allowed to make a sale. That’s not freedom. That’s burnout. I created Mindset, Money and Marketing to give business owners like you a different way. A simpler way. This podcast is for solopreneurs who want a business that actually works. One that wins clients, makes money, and gives you your time back. No ads. No viral dances. No pressure to be everywhere, all the time. Just honest insights, smart strategy, and a bit of straight talk about what actually moves the needle. If you’re done performing and ready to build something real, you’re in the right place.
Episodes
Friday Jun 24, 2022
Friday Jun 24, 2022
Dean talks with Anastasiya Kelput, founder of Digital Dom, who specialises in helping organisations deliver value at scale by adopting lean, agile org structures and optimising software delivery frameworks. Digital Dom is a bespoke software development house and an engineering powerhouse. In the episode Dean and Anastasiya, discuss digital transformation. How to position your business so the technology works for you and does not become another expense.
Monday May 30, 2022
Monday May 30, 2022
In this episode, Dean Seddon is joined by Matthew Birkby who, for the past 15 years, was the Global Head of Media for Electronic Arts (EA). Controlling brand planning and activation for EA’s Multimillion HD portfolio.
Dean and Matthew discuss the Metaverse, advertising, blockchain and branding. A bagful of marketing topics and insights.
Connect with Matthew Birkby on LinkedIn: https://www.linkedin.com/in/matthewbirkby/
Dean Seddon LinkedIn: https://www.linkedin.com/in/deanseddonio/
Monday May 23, 2022
Monday May 23, 2022
I did a survey recently and found that the big challenge every business owner is facing is getting more clients and making more money.... but I also found that 30% felt their business was becoming a job.
In this episode we look at why taking ownership of the value exchange in your sales, marketing and customer service will make you more money and help you close more clients.
Thursday May 05, 2022
Thursday May 05, 2022
In this episode, we look at LinkedIn Direct Messaging strategy and why most people have it wrong...
Friday Apr 29, 2022
Friday Apr 29, 2022
Dean Seddon is joined by Duarte Garrido the Head of Social Media at Coca-Cola HBC to discuss sustainability, social media and building trust. How you can use social media to shape the image of your brand, as a business and as a person.
Friday Apr 22, 2022
Friday Apr 22, 2022
"Teach someone to fish and they'll learn you sell fishing poles".
Dean talks with Jarrett Thomas Senior Enterprise Account Manager at Hootsuite.
Jarrett runs through his sales journey online, selling on personality and how he managed to sell £70k in two weeks using social selling.
Friday Apr 22, 2022
Friday Apr 22, 2022
This is the most important episode I'll probably ever produce.
Why? Because this is the most important episode, not for me, but for you.
For those who have had disappointment in marketing. For those frustrated with inconsistent results. This is it.
Sunday Apr 17, 2022
Sunday Apr 17, 2022
5 Reasons You Aren't Getting Inbound Leads
There 5 Simple reasons why you aren't getting inbound leads...
Sometimes you could have just one little element which is off, which could be holding back the floodgates...
Other times, I've met people where they had something wrong in all five areas.
Take a look at the carousel and let's fix it.
Do you need some help, take a look at my programme we have an intake in May.
💷 Do you want clients Who Want to pay you more?
📅 I'll show you how to achieve it in 90-days or less
👊 Follow for more
Sunday Apr 10, 2022
Sunday Apr 10, 2022
Did you know you are probably under charging?
If you are selling your skills or expertise, then anything under £250 probably means you have an unscalable business if you are doing 1:1 support.
In this episode I unpick the pay-be-the-hour pricing model and show you what is the difference between charging £100 per hour and £250 per hour.
Most people don't realise that £100 per an hour even for a solo-coach just won't work or scale up.
Monday Mar 28, 2022
Monday Mar 28, 2022
What if everything is built on confidence? Might surprise you...but it is.