Expert In Demand is a podcast for coaches, consultants, and experts who want to build a strong, successful business with their knowledge, experience and know-how.
Each episode gives you clear steps to help you:
• Attract ideal clients
• Create steady demand for your work
• Explain your value with confidence
• Build offers people want
• Increase your revenue
• Improve your sales process
• Grow a business that lasts
The focus is always on progress, results, and practical actions you can use straight away.
If you want a business that feels stable, profitable, and in your control, this podcast helps you build it — one clear step at a time.
Episodes
Thursday Dec 09, 2021
Thursday Dec 09, 2021
How do you sell a £500k / £1m service on LinkedIn?
Watch for the rant at 2mins 42. seconds...
This is a quick Q&A response I gave for someone selling IT / Tech services into corporates.
If you want to do it well... you need to play the smart long game... Your decision maker will be getting tons of pitches every single day. They'll be battle hardened to sales pitches. They will ignore you if you aren't relevant. The No 1 thing... your prospect is used to being pitched by sales people.
So you have to do something different. Invest time (not 5 mins before the pitch) go build the relationships in advance.... We call is Account Based Social Selling.... We have a revenue sprint for BDMs / sales teams on this.... You don't have time to build relationships? Get ready for my rant.
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