Mindset, Marketing & Money isn’t your usual business podcast. If you’re tired of seeing the same old advice repeated online, this is your straight-talking resource. Each episode cuts through popular myths to share clear insights and practical strategies that actually work for building your business online. I’ll guide you through what’s effective right now in mindset, marketing, and monetisation so you can confidently attract clients and achieve consistent results. If you’re serious about standing out and growing your business, tune in.
Episodes
Tuesday Aug 06, 2024
Tuesday Aug 06, 2024
In this episode, we're getting real about what it takes to build a personal brand on LinkedIn that doesn’t just look impressive but also brings in the cash. If you think likes and comments are your ticket to success, think again. We’re diving into why all those numbers might not mean much if you’re not converting followers into clients.
You’ll hear stories about influencers who have massive engagement but struggle to make a penny—and learn how you can avoid their mistakes. We’ll break down why going beyond generic content is key and how injecting your unique perspective can make all the difference.
Discover the power of picking a niche and why focusing on a specific problem you solve can be your secret weapon. It might sound counter-intuitive, but narrowing your focus could open up a world of opportunities and make client acquisition a breeze.
We’ll also chat about the fear of missing out on opportunities when you specialise and how to overcome it. Get the lowdown on creating content that attracts attention, nurtures relationships, and seals the deal. Plus, learn the importance of showing up consistently and speaking your audience's language to build trust and credibility.
Whether you’re new to the game or looking to sharpen your strategy, this episode is packed with insights to help you stand out and make your LinkedIn presence truly pay off. Tune in to find out how to connect who you are with what you offer and solve the problems your audience cares about.
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